About

We've developed a new business-based solution to poverty, where the ultra-poor can double their annual income, working an extra 30 minutes a day. Franchisees starting with $5.00 in life savings can save US$100 by the end of their first year.

Our systematized approach is different from traditional aid and is less risky than programmes where people borrow their way out of poverty . We enable self-sufficiency, empowerment and personal growth for those earning less than $2.00 a day, without the financial risk.

Microfra​nchising

Microfranchising's essentially 'barefoot' franchising, a new tool to fight poverty at the grassroots level....

Aid that can harm

The emphasis has shifted from microloans to savings schemes....

New market-based approach

The ultra-poor need access to new markets to be successful...

Co-founders

Our goal is to strengthen rural communities in Cambodia, focusing on the needs of the ultra poor...